Corporate Professional seeking a more fulfilling and adventurous life
Problems
Trapped in a monotonous role, he yearns for a career that ignites passion and purpose. Feeling unchallenged and unfulfilled, he seeks new avenues for excitement and meaning.
Pains
Boredom and dissatisfaction with his current job
Fear of taking risks and stepping outside his comfort zone
Uncertainty about what he truly wants in life
Feeling overwhelmed by the thought of making a major change
Jobs-To-Be-Done
Discover his true passions, transition from corporate life, and create a more fulfilling, balanced, yet adventurous lifestyle.
Motivation
A desire to live a more authentic and meaningful lifeĀ
A yearning for personal growth and self-discovery
A belief that there is more to life than work
Trigger
A recent colleague’s layoff has served as a wake-up call for Drew, forcing him to re-evaluate his own career path and confront the nagging feeling that his current unfulfilling work isn’t leading him towards his best life.
Barriers
Fear of the unknown and uncertainty about the future
Financial concerns about making a career change
Lack of support from family and friends
Self-doubt and limiting beliefs about his abilities
Context
Drew is a 40 year old IT professional, he has been working in the same company for 8 years and is financially stable. He has no children or major financial obligations. He sees that some acquaintances have decided to live as nomads taking advantage of remote work, which attracts his attention, but his limiting beliefs hold him back.